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Rogers has announced that it's Handset Protection Guarantee program will be launching on May24th, and will be available at no charge to their customers. The program will cover loss, theft, and damage, and will offer a subsidization on repairs or replacement phones, sometimes including a $0 device option. The $0 option will be available to customers who are taking advantage of the program for the first time, and will typically include lower-end devices, while the subsidization option can be used towards repair or towards new/refurbished replacement models for any lost, stolen, or broken handset.
Rogers states the program is the first in Canada, as Bell and telus device protection plans both come at a $7/month cost. While these programs do come with a monthly cost, they differ because they guarantee a replacement model that is comparable to their lost, stolen, or broken device.
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